The laundry and dyeing industry event is about to be held in Shanghai: "Everyone's Happy Wash" celebrates its 15th anniversary
Release Time:
2014-09-18 09:55
Source:
http://www.laundryexpo.cn/main/index.asp
The most influential and authoritative annual event in China's laundry and dyeing industry—the 2014 15th China Laundry Industry Exhibition—is about to be grandly held from September 20 to 22 at the West Hall of Shanghai Guangda Exhibition Center. This exhibition covers an area of over 12,000 square meters with more than 600 booths. As the only large-scale international trade event in China's laundry and dyeing industry this year, participating brands come from more than 10 countries and regions including the United States, Japan, the United Kingdom, Germany, the Netherlands, Denmark, Italy, France, Spain, Belgium, South Korea, as well as Hong Kong and Taiwan of China.
Fifteen Years of "Everyone Happy Washing" Witnessing Industry Transformation
The China Laundry Industry Exhibition, jointly created by the Laundry Professional Committee of the China General Chamber of Commerce and Xinzhilian Exhibition Company, was first held in 2009 and has been a participant and witness to the rapid development of China's laundry industry.
Over the past fifteen years, China's laundry industry has undergone various trials such as exploration, rise, and innovation, showing a thriving and prosperous trend. Especially in recent years, professional laundry factories, laundromats, and leather care shops have flourished nationwide, and various upstream products related to washing have also been competing to upgrade. As a leader among China's laundry industry exhibitions, the China Laundry Industry Exhibition has developed alongside the industry, with annual improvements in exhibition scale, grade, influence, and authority, receiving high attention from all sectors of society.
Positioned as a Professional Laundry Exhibition, Hundreds of Brands Actively Participate
The China Laundry Industry Exhibition gathers the latest and most advanced domestic and international technologies, equipment, instruments, raw and auxiliary materials, detergents, leather care products, as well as related services such as laundromat chain franchising, laundry rental services, and laundry factory design and construction.
Well-known domestic and international brands participating in this exhibition include: from the United States Speed Queen, UniMac, Hoffman-New Yorker, Milnor, Multimatic, Dow, Tingue Brown, Everstrong, Hydro, Goldman, GEP; from Belgium Primus, Ipso; from Japan Sankosha, YAC, Nihon Sealing, Yamamoto, San-ai; from the United Kingdom Andrew, Cole&Wilson, Micro-Fresh; from Germany Bufa, Ecotex, Kreussler; from France Fornet, Wistra, We Group; from Italy Fenice, Ilsa; from Spain Higiensec, Unisec; from Denmark Jensen; from Hong Kong Qilixing; Hangxing, Haishi, Weishi, Zhongshi, Shenguang, Yasen, Baiqiang, Lanmei, Yilisa, Badadao, etc.
Aligning with the O2O Era to Build a Triune Intelligent Exhibition Platform
The China Laundry Industry Exhibition shoulders the mission of leading China's laundry industry, encouraging enterprises to focus on brand building to strengthen innovative development, and to seek long-term development with product and service quality as core competitiveness.
With the vigorous development of China's economy and the expansion of the laundry market, e-commerce development has begun to penetrate the traditional laundry industry, bringing new concepts of O2O laundry. To promote the industry's O2O development, the exhibition organizers have started to build a triune intelligent exhibition platform of "physical exhibition + online exhibition + mobile exhibition." Currently, the "China Laundry Industry Exhibition" WeChat public platform has been certified and fully upgraded, with the micro official website and micro exhibition hall successively launched, marking that the laundry exhibition is moving towards a new service model in helping enterprises develop, add value, and enhance their brands.
Diverse Themed Activities Held Concurrently
The exhibition organizers take providing comprehensive services for "exhibitors" and "visitors" as their primary purpose. In addition to carefully organizing displays of large washing machinery, ironing and finishing equipment, detergents, leather care products, etc., they also thoughtfully plan diversified themed activities such as industry forums, expert lectures, technical training, and professional competitions, fully leveraging the aggregation effect of excellent brands and industry elites.
Concurrent events at this exhibition include the "2nd China Laundry Industry Awards Ceremony," "China Laundry Industry 'Most Popular on WeChat' Selection," "China Laundry Industry Expert Lecture Hall," "Visit with Gifts, Everyone Happy Washing Sticker Collection for Gifts," and "Enterprise New Product Launch Conference," among others.
Keeping pace with trends and seizing business opportunities. The China Laundry Industry Exhibition gathers top domestic and international brands, industry elites, and laundry experts, making it the best platform for Chinese and foreign laundry enterprises to conduct trade negotiations, cooperation exchanges, and brand enhancement.

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