Xu Huidong, who "weaves" a nationally renowned brand
Release Time:
2015-11-24 10:53
Source:
Yangtze Evening Post
Xu Huidong, a 45-year-old from Nantong, started by mending clothes for people in Yangzhou and now owns four chain stores across the province. Last year, he registered Yangzhou Master Xu Clothing Mending Co., Ltd., and "Master Xu" became a well-known brand in China's laundry and dyeing industry; this year, his company became an executive director unit of the China Commercial Federation. On the 19th, a reporter from Yangtze Evening News interviewed Xu Huidong. Old Xu said that his achievements and fame in mending would not have been possible without the help of Yangtze Evening News, which has reported on him six times since 2005.
Helping people mend clothes at the Yangtze Evening News Readers' Festival site
Xu Huidong is from Nantong, where many people are in the bedding business. He also tried bedding business early on but was unsuccessful. After leaving that industry, a small incident led him into the mending trade. Once, a client of his cousin had a branded suit burned by a cigarette, leaving a hole. The suit, worth over 6,000 yuan, was too valuable to throw away, but with a hole, it couldn't be worn. He spent 60 yuan at a laundry shop to mend it, and the repair was almost invisible. Later, his cousin, who was in the textile business, remarked, "We go through wind and rain to deliver goods from Nantong to Beijing, earning only 10 yuan on a 500-yuan bedspread, but someone mending a hole earns 60 yuan. This business is good." His cousin's words made Xu Huidong see a new business opportunity, and he patiently learned this "niche" clothing mending skill.
With perseverance, patience, and love for this trade, Xu Huidong's mending skills improved steadily. In 2005, carrying his entrepreneurial dream, he came from Nantong to Yangzhou and opened a mending shop in the bustling Times Square. Old Xu, who liked reading Yangtze Evening News, noticed that on November 8, the newspaper held a Readers' Festival at Shanxi Road Square with many activities, including a segment where government departments and caring enterprises donated money and goods to laid-off and struggling workers. Old Xu thought it was only right to contribute to those in need. Since he had mending skills, he decided to go to the site to teach them the craft so they could find employment smoothly. Moreover, he could promote vocational skills and expand the influence of this "niche" trade. Thus, on that day, Old Xu went to the Readers' Festival site, and "Master Xu's" idea was recognized and approved by the newspaper.
On November 12, after Yangtze Evening News reported Xu Huidong's story, hundreds of people from across the country called him, showing interest in the mending trade. Soon, Xu Huidong held a free mending training class in Yangzhou, attended by 79 people, including those from the province and surrounding areas such as Shanghai, Shandong, Zhejiang, and the farthest from Harbin, Heilongjiang.
Enthusiastic about "passing on and helping," this newspaper has reported multiple times.
Having succeeded and become prosperous, why not help and lead more economically disadvantaged people with entrepreneurial dreams to master skills and get rich? From then on, Xu Huidong began his path of "passing on and helping." Wang Caijin, a poor woman from Fujian who came to Yangzhou to learn mending, was a special student with high-level paralysis. Wang Caijin underwent about 50 days of mending training in Yangzhou. Xu Huidong not only waived her tuition of over 6,000 yuan but also subsidized her living expenses. After she completed her training and returned home, Xu Huidong even flew from Yangzhou to Xiamen to visit her, teach her entrepreneurial skills, and encourage her.
On November 8, 2008, another Journalist's Day for Yangtze Evening News, Xu Huidong brought his apprentices to the event to promote their skills and help grassroots entrepreneurs eager to master a craft early.
With the development of his career, Master Xu's "business" even expanded abroad. He registered a trademark, established a company, and expanded his skills from simple mending services to clothing renovation, recoloring, and alteration. Since then, Yangtze Evening News has reported on him multiple times.
"Yangtze Evening News changed me and made my business better and better; with the newspaper's publicity and help, I have changed at least a thousand grassroots entrepreneurs from all over the country, giving them a skill, realizing their entrepreneurial dreams, and helping them escape poverty," Xu Huidong sincerely said. His success is inseparable from Yangtze Evening News. He now owns four stores with considerable annual profits. Through the free training classes he organizes, thousands of grassroots entrepreneurs have become bosses, and he will continue on the path of public welfare training in the future.
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